Wine tourism in Italy

Explore Italian vineyards.

Grape cultivation and wine production in Italy have a long tradition. It’s not a coincidence that the Greeks called the Italian territory Enotria, which means land of wine.

Currently, Italy is the main producer of wine in the world, which makes wine tourism one of its top activities. Italy is famous for its wines, but also its extensive gastronomical culture: olive oil, cheeses, homemade pasta, truffles, etc.

In Viavinum we organize customized tours so you can experience the Italian wine culture. Our experts plan the trips in a way that the food, wine and heritage from north to south of Italy are reflected, with the added pleasure of enjoying incredible scenery and art in its purest form.

Wine Tourism in Italy

Italy wine tour vacation

In Viavinum we are specialists in planning gastronomical experiences for groups, couples and families. These tours are frequently combined with other cultural activities. Our objective is for wine tastings be held in a spectacular context of natural beauty where the rooted culture can be appreciated in all of the areas visited.

Italy has more than 825 food, agriculture and wine products with geographical indication, 114 food and drink related museums and 173 wine routes. The best regions for food and wine are: Tuscany, Piedmont, Liguria, Verona, and Sicily.



Our customized tour in Tuscany make it possible for you to experience luxury surrounded by olive trees and vineyards. You can explore the Chianti countryside and in the wineries you can taste the famous Chianti Classico or the Brunello di Montalcino, made with 100% Sangiovese grapes.



In Piedmont 6% of the Italian vineyards are normally laid in steep terrain as a result of the mountains in the region. Just for you Viavinum plans wine tastings and guided vineyard visits in prestigious wineries of DOCG Barolo and Barbaresco or sampling the famous white truffles of the region.

Other experiences for Italian wine lovers

In Viavinum we offer luxury vacations for couples, work groups or wine lovers. Delve into an amazing, unique tour! We take care of organizing everything so that you only have to make sure to enjoy the most beautiful regions of Italy, with wine tasting and fine cuisine as the highlight.

  • Visits to the castles of Tuscany and Piedmont
  • Sampling fine cuisine
  • Visits to oil mills with sample tasting
  • Luxury accommodation in wine tourism hotels
  • Tours on a Vespa
  • Tours in a Ferrar
Italy Wine tours

Do you want a wine route in any other area of Italy? Ask us